The Only e-Newsletters Worth Reading
I just unsubscribed from 90% of the “marketing” e-newsletters that I generally read.
It’s gotten to the point where I am sick of these idiots whoring their affiliate links onto me without actually giving me any good content or ideas in return. Some of them hadn’t sent me a “newsletter” in months that didn’t contain an affiliate link and I just got fed up. A few months back when that “Butterfly Affiliate Marketing” course was released, I remember waking up to at least 10 emails from the affiliate vultures trying to get me to purchase through their links.
Don’t get me wrong, I am all for affiliate marketing, but at least provide a little value to me in the 10 minutes of the day that you aren’t trying to take my money. Do not try to sell to me EVERY time you write to me.
Despite desperately wanting to, I am not going to reveal which e-newsletters I unsubscribed from (doing stuff like that has a nasty habit of coming back to bite you on the ass when you are on the internet), but I would like to share a couple of newsletters that I think represent value in the content and ideas they give me without forcing every two-bit “must-have” internet program down my throat. These are not affiliate links and I have no connection with these newsletters other than enjoying them and thinking the people who produce them deserve recognition, thanks and a bigger audience.
When these guys DO send me an affiliate program I will go out of my way to make sure I have clicked on their affiliate links so they get some commission, if I make a purchase on their recommendations.
Yaro Starak’s Newsletter
Most of you will know Yarro as the Blog Traffic King or from Entrepreneur’s journey. I have been following his blog for quite a while, but he also does a newsletter targeted towards getting good traffic to your blog. It is well worth the read every time and I can’t actually remember the last time he tried to sell me something. Great content, great ideas and a selfless blogger.
It doesn’t come out too often and Yaro has never spammed me with some lame affiliate product that I “must buy today.”
I highly recommend subscribing to his enewsletter.
Gary Bencivenga
Gary’s newsletter is geared towards skillful copywriting. It is not specifically for bloggers, but it is very useful for anyone who likes to learn the skills of writing persuasively. While it might be more geared towards marketers in general, I think a lot of bloggers could learn a thing or two from the ideas in these newsletters.
Gary doesn’t write his newsletter very often, but I always open it because I know there is going to be a good idea on writing in it, even if it’s something I don’t want to apply to my own situation.
The other thing is that Gary does not spam me with affiliate links (in fact I can’t remember the last time he even included an affiliate link in his newsletter). One thing I don’t like is Gary’s site which looks like one of those tacky sales letters, but in his defence, a lot of markters swear by those type of sites.
Anyway, this one is well worth subscribing to.
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Now I am sure there are a few other enewsletters that are ok. I am just sick of having things pushed on me and the two nesletters above rarely, if ever do that. They also happily give me a lot fo ideas for free and I see value in what they offer.
Of course, I am open to other enewsletters, but in the meantime I am enjoying my emptier in-box.
Thanks for the tip - subscribed!
PS - I agree with you blog. I did the same thing a while back to streamline all of the emails I was sifting through. Chad H.
August 4th, 2006 at 5:41 am